Live the life of a baller in a completely immersive and interactive
NEW YORK--(BUSINESS WIRE)--Aug. 31, 2017--
2K today unveiled the evolution of the NBA 2K franchise
with the introduction of the first live world inside NBA 2K18.
The team is bringing the most loved elements of NBA 2K –
MyPARK, Pro-Am and the popular MyCAREER experience – together into a
shared world for players to truly experience the life of an NBA athlete,
both on the court and off.
“We’ve elevated the NBA 2K experience to new heights by
putting players at the center of a fully-immersive basketball
environment to explore, socialize, and most importantly compete,” said
Greg Thomas, President of Visual Concepts. We can’t wait to see what
this means for the future of the brand, and for fans to get their hands
on NBA 2K18 starting September 15th.”
The Neighborhood is unlike anything ever seen in NBA 2K or
any other sports career mode before. MyPLAYERs live in a neighborhood
environment with several locations in the city blocks to visit, flush
with other MyPLAYERs and characters with whom to interact. Experiences
and ratings revolve around player actions, whether it’s running into
Kyrie Irving while getting a shave at the barbershop, competing on the
courts in The Playground, getting inked at the tattoo parlor, listening
to the latest beats or showing off the latest gear to friends while
strolling the block. A user’s experience is entirely shaped by how they
compete, allowing them to reap the rewards of playing NBA 2K18 the
way they enjoy it most.
NBA 2K18 is also introducing the Road to 99, the
overarching meta-game that rewards users for improving their MyPLAYER’s
overall rating, regardless of which modes they choose to play. Featuring
a unified badge system across Pro-Am, Park and their NBA journey in
MyCAREER, their attributes, animations and badges all combine to define
their play style on your road to a 99 overall rating.
As previously announced, on September 8, fans can get an early taste of NBA
2K18 with this year’s version of “The Prelude,” a free,
downloadable experience that begins their journey into The Neighborhood
available on PlayStation®4 and Xbox One. Players can kick-off
their NBA 2K18 experience prior to the game’s launch and
continue where they left off when the game officially releases one week
Developed by Visual Concepts, NBA 2K18 is rated by the
E10+ by the ESRB. NBA 2K18 will be available for
PlayStation®4 system and PlayStation®3 computer
entertainment system, Xbox One and Xbox 360; Nintendo Switch and Windows
PC platforms on September 19, 2017.
Fans can pre-order NBA 2K18 at participating North
American retail and online vendors, ensuring they receive their copy and
in-game bonuses ahead of the game’s September 19th release
for the latest NBA 2K18 news.
2K is a publishing label of Take-Two Interactive Software, Inc. (NASDAQ:
Online Account (13+) required to access online features. See www.take2games.com/legal
for additional details.
About Take-Two Interactive Software
Headquartered in New York City, Take-Two Interactive Software, Inc. is a
leading developer, publisher and marketer of interactive entertainment
for consumers around the globe. The Company develops and publishes
products principally through its two wholly-owned labels Rockstar Games
and 2K. Our products are designed for console systems and personal
computers, including smartphones and tablets, and are delivered through
physical retail, digital download, online platforms and cloud streaming
services. The Company’s common stock is publicly traded on NASDAQ under
the symbol TTWO. For more corporate and product information please visit
our website at http://www.take2games.com.
Founded in 2005, 2K develops and publishes interactive entertainment
globally for console systems, handheld gaming systems and personal
computers, including smartphones and tablets, which are delivered
through physical retail, digital download, online platforms and cloud
streaming services. 2K publishes titles in today’s most popular gaming
genres, including shooters, action, role-playing, strategy, sports,
casual, and family entertainment. The 2K label has some of the most
talented development studios in the world today, including Firaxis
Games, Visual Concepts, Hangar 13, Cat Daddy Games and 2K China. 2K’s
stable of high quality titles includes the critically acclaimed
BioShock®, Borderlands™, and XCOM® franchises, the beloved Sid Meier’s
Civilization series, the innovative Evolve™, the popular WWE 2K
franchise and NBA 2K, the #1 rated and #1 selling basketball franchise*.
2K is headquartered in Novato, California and is a wholly owned label of
Take-Two Interactive Software, Inc. (NASDAQ: TTWO). For more
information, please visit www.2k.com.
*According to 2008 - 2017 Metacritic.com
and The NPD Group estimates of U.S. retail video game sales through July
All trademarks and copyrights contained herein are the property of their
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considered forward-looking statements under federal securities laws and
may be identified by words such as "anticipates," "believes,"
"estimates," "expects," "intends," "plans," "potential," "predicts,"
"projects," "seeks," “should,” "will," or words of similar meaning and
include, but are not limited to, statements regarding the outlook for
the Company's future business and financial performance. Such
forward-looking statements are based on the current beliefs of our
management as well as assumptions made by and information currently
available to them, which are subject to inherent uncertainties, risks
and changes in circumstances that are difficult to predict. Actual
outcomes and results may vary materially from these forward-looking
statements based on a variety of risks and uncertainties including: our
dependence on key management and product development personnel, our
dependence on our Grand Theft Auto products and our ability to
develop other hit titles, the timely release and significant market
acceptance of our games, the ability to maintain acceptable pricing
levels on our games, and risks associated with international operations.
Other important factors and information are contained in the Company's
most recent Annual Report on Form 10-K, including the risks summarized
in the section entitled "Risk Factors," the Company’s most recent
Quarterly Report on Form 10-Q, and the Company's other periodic filings
with the SEC, which can be accessed at www.take2games.com.
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Source: Take-Two Interactive
Ryan Peters, 415-507-7607
Interactive Software, Inc.
Alan Lewis, 646-536-2983
Brand Communications for 2K
Kim Taylor, 415-844-6289